‘Go to hell’: Project 2025 chief kicks Guardian reporter out of book event

Kevin Roberts, the head of the influential rightwing thinktank Heritage Foundation, told a Guardian reporter to “go to hell” at the launch of Roberts’s new book on Tuesday night, then threw the reporter out of the venue, apparently in response to reporting on the organization.

The Guardian was invited last week to Roberts’s book events in New York and Washington DC. They were billed as an opportunity “to celebrate Dawn’s Early Light: Taking Back Washington to Save America” – Roberts’s new book, which features a foreword by vice president-elect JD Vance.

Roberts, the chief architect of Project 2025, the infamous rightwing plan for Donald Trump’s presidency which would crack down on immigration, dismantle LGBTQ+ and abortion rights and diminish environmental protections, spoke briefly at the event, held in the lavish Kimberly Hotel in midtown New York City, before mingling with the crowd.

Approached by the Guardian, a staff member at the Heritage Foundation said Roberts would be available for a brief interview. The Guardian waited patiently before being introduced to Roberts, who was tidily dressed in a suit, tie and cowboy boots.

“You’ve got two minutes with our best friend Adam from the Guardian,” the Heritage Foundation employee told Roberts.

Roberts said to the Guardian: “Make it good, the first one [question], otherwise you’re going to pound sand.”

It was quite loud in the venue and the Guardian misheard the word “sand”. Asked for clarification, Roberts repeated the phrase.

The Guardian said: “I don’t know what that means,” which seemed to upset Roberts. He reacted angrily.

“It means you’re a bunch of liars, is what it means. So make it good or we’re done,” Roberts said. The Guardian asked if Roberts could elaborate on his “liars” comment, which seemed to upset the Heritage Foundation president further.

“No we’re done, I’m not talking to you,” Roberts said.

The Guardian, overlapping Roberts slightly, had begun to ask a question about Project 2025, which provides a roadmap on how a Republican president could permanently transform the federal government into a conservative institution.

Roberts replied: “Go to hell.”

It was a surprising outburst from Roberts, seen as one of the masterminds of the conservative blueprint which could change the shape of the US government. Roberts, who said earlier this year that the US was “in the process of the second American Revolution, which will remain bloodless if the left allows it to be”, is a highly influential figure on the right.

Vance, who in his foreword wrote: “Never before has a figure with Roberts’s depth and stature within the American Right tried to articulate a genuinely new future for conservatism,” was not present to witness Roberts’s conversation with the Guardian on Tuesday night.

After the initial encounter, the Guardian returned to Roberts and asked if he would like to add to his earlier comments. A staff member objected, and asked the Guardian to “please move back.” The Guardian acquiesced, and used the opportunity to go to the bathroom, but was intercepted on the way by two burly members of security.

The security members said the Guardian had to leave – no explanation was offered – and confiscated a nametag that had been handed out earlier in the evening. This reporter was then escorted down to street level by a member of security, who then returned to the event.

It was an odd end to what had been a genteel book party. Held in the Kimberly’s “Upstairs” bar on the 30th floor of the hotel, about 80 people, the men in sharp suits, most of the women in fashionable dresses, had spent time quietly mingling before listening to a conversation between Roberts and Brian Kilmeade, the Fox News host.

The pair discussed Roberts’s book, in which he describes how “many of America’s institutions […] need to be burned”. Included among those to be incinerated, Roberts writes, are the FBI and the New York Times, along with “every Ivy League college”, “80% of ‘Catholic’ higher education”, and the Boy Scouts of America.

The event had been billed to run from 5.30pm until 8pm, but the Guardian was ejected a full hour earlier than that. It was enough to have this reporter double-check the Heritage Foundation’s invitation, which was sent by Heritage’s senior communications manager on Thursday.

“Hey all! Heritage Foundation President Dr Kevin Roberts is launching his new book Dawn’s Early Light: Taking Back Washington to Save America next week in NYC and DC,” it said.

“The book has a forward [sic] written by Vice President-elect JD Vance and identifies institutions that conservatives need to build, others that need to taken back, and more that are too corrupt to save.”

The invitation ended: “We’d love to see you attend either (or both) launch parties.”