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Some of China's biggest e-commerce sites are already hurting badly from a new US rule

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Huileng Tan

Thu, Apr 3, 2025, 8:10 AM 2 min read

A person holds a bag from Temu

De minimis rule changes are going to hit Chinese retailers like Temu.NurPhoto/Getty Images
  • Trump ended de minimis tariff exemptions for packages from China and Hong Kong.

  • Chinese e-commerce stocks like Alibaba and JD.com fell after the announcement.

  • There were 1.36 billion de minimis shipments into the US last year, up from 139 million in 2015.

Investors pulled out of some of China's biggest e-commerce companies after US President Donald Trump signed an executive order targeting low-value packages on Wednesday.

The announcement sent shares of PDD Holdings — the owner of Temu — plunging 6% in after-hours trade on Nasdaq. The stock closed 2.6% lower at $119.07 apiece on Wednesday.

Shares of Alibaba — which operates AliExpress — slumped 5.1% in after-hours trade in the US. Its Hong Kong-listed stock was down 5% by 11:15 a.m. local time.

Shares of JD.com in Hong Kong tumbled 4.7%.

Trump's order ends de minimis tariff exemptions for packages up to $800 from China and Hong Kong on May 2. The removal of the de minimis rule is a blow to Chinese e-commerce companies that have thrived on shipping low-value packages directly to US consumers.

The White House said Trump is targeting "deceptive shipping practices by Chinese-based shippers, many of whom hide illicit substances, including synthetic opioids, in low-value packages to exploit the de minimis exemption."

There were 1.36 billion de minimis shipments into the US last year, according to the US Customs and Border Protection agency — up from 139 million in 2015.

But e-commerce giants Shein and Temu have already started preparing for the end of de minimis shipments by fulfilling more of their orders in the US.

E-commerce experts told Business Insider in February that the companies' big advantage comes from ultra-low pricing.

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